New products

Offers the ultimate in thermal protection up to 450 degrees. Eufora's antioxidant enriched oils help to increase strength and elasticity and impart...

Straightens and smoothes frizzy, curly and wavy hair with staying power but still leaves hair soft and moveable without stiff or tacky feeling.

Seals in moisture and provides maximum shine leaving hair silky smooth without adding weight. Helps to increase manageability and strength of the h...

Extra moisturizing formulation of our unique complex of nutrients, natural oils and extracts, smoothes and seals a frazzled cuticle and helps repai...

Extra moisturizing formulation of our unique complex of nutrients, natural oils and extracts, smoothes and seals a frazzled cuticle and helps repai...

Formulated with a proprietary blend of active ingredients to help eliminate frizz and leave hair looking and feeling undeniably silky, shiny and sm...

Formulated with a proprietary blend of active ingredients to help eliminate frizz and leave hair looking and feeling undeniably silky, shiny and sm...

Faster drying Light weight Comfortable control grip Less Frizz.

Provides a firm yet flexible hold for long lasting style retention. Protects from heat styling damage, up to 428 °F / 220 °C. Possesses excellent f...

Unique, creamy fiber paste is perfect for artistic styling for all long and short hair styles. Creates definition, builds texture and shape. Adds d...

Powder Lift utilizes unique technology that turns liquid into powder then back into liquid during use. Provides great lift at the root while leavin...

Intensive protein-rich restructuring and replenishing treatment. Restores moisture and vitality to dry, stressed and damaged hair. Helps to soothe ...

Intensive protein-rich restructuring and replenishing treatment. Restores moisture and vitality to dry, stressed and damaged hair. Helps to soothe ...

A daily clarifying and restorative healing treatment shampoo that provides healthy hair and scalp benefits. This gentle, non-drying formula thoroug...

A daily clarifying and restorative healing treatment shampoo that provides healthy hair and scalp benefits. This gentle, non-drying formula thoroug...

Designed to draw in moisture and help the skin to heal itself, leaving hands smooth and velvety soft. Keeps working even after hands are submerged ...

Restores softness, shine and manageability.

Restores softness, shine and manageability.

Weightless, protein-rich, daily leave-in moisturizing treatment. Provides hydration and frizz control without added weight. Protects hair from heat...

Cleanses and nourishes normal, dry or chemically processed hair without adding weight. Imparts softness, shine and manageability.

Cleanses and nourishes normal, dry or chemically processed hair without adding weight. Imparts softness, shine and manageability.

A Keratin protein rich restructuring solution for weak, brittle and damaged hair. Weightless formula brings life back to damaged hair. Increases t...